Privacy Policy
Last updated: April 2026
1. Introduction
Lifeforce Essential Oils Pvt Ltd (“ABCH”, “we”, “us”, or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website lifeforceworld.com, use our mobile application, or engage with our services.
2. Information We Collect
We may collect the following types of information:
- Personal Information: Name, email address, mobile number, date of birth, postal address, bank account details, UPI ID, PAN number, and Aadhaar information when you register as a member or make a purchase.
- KYC Documents: Aadhaar card images (front and back), PAN card images, and cancelled cheque images for identity verification and commission payouts.
- Transaction Data: Purchase history, order details, payment information, BV accumulation, and commission records.
- Usage Data: IP address, browser type, device information, pages visited, and interaction patterns.
- Marketing Data: Email addresses, phone numbers, and UTM parameters collected through lead capture forms, quizzes, and promotional activities.
3. How We Use Your Information
- To process orders and deliver products
- To verify your identity (KYC) for commission payouts
- To calculate and process commission payments
- To manage your member account and genealogy tree
- To send transactional notifications (order updates, commission credits)
- To send marketing communications (with your consent)
- To improve our website and services
- To comply with legal obligations and tax regulations
4. Data Storage and Security
Your data is stored securely on our servers hosted on Hetzner (Germany-based infrastructure). KYC documents are stored in encrypted cloud storage (Cloudflare R2) with access restricted to authorised personnel only. We use industry-standard security measures including SSL/TLS encryption, password hashing (bcrypt), and JWT-based authentication.
5. Data Sharing
We do not sell your personal information. We may share data with:
- Payment processors (Razorpay) for transaction processing
- Courier partners (Bluedart, Shiprocket) for order delivery
- Communication providers (Brevo, Meta) for notifications
- Government authorities as required by Indian law
6. Your Rights
You have the right to:
- Access your personal data stored with us
- Request correction of inaccurate data
- Request deletion of your data (subject to legal obligations)
- Opt out of marketing communications
- Download your data in a portable format
7. Cookies
We use cookies and similar tracking technologies for session management, analytics, and personalisation. You can control cookie preferences through your browser settings.
8. Data Retention
We retain your personal data for as long as your account is active. Member accounts inactive for 6 months are permanently deleted along with associated data. Financial records are retained for 7 years as required by Indian tax laws.
9. Contact Us
For privacy-related enquiries, contact our Data Protection Officer:
Email: privacy@lifeforceworld.com
Address: Lifeforce Essential Oils Pvt Ltd, New Delhi, India